“The formal domination of Capital has become more and more real. Consumer society now seeks out its best supporters from among the marginalized elements of traditional society—women and youth first, followed by homosexuals and immigrants. To those who were minorities yesterday, and who had therefore been the most foreign, the most spontaneously hostile to consumer society, not having yet been bent to the dominant norms of integration, the latter ends up looking like emancipation.” – Tiqqun, Preliminary Materials For a Theory of the Young-Girl (emphases in original)
The iron heel of freedom
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